Human dignity and social justice: People have a right to self-determination, security and protection from exploitation, and also to cultural self-determination.
Tolerance and respect: We must question our own preconceived values and allow others to question them. This engenders a willingness to learn, based on allowing other cultural outlooks to develop freely.
Equality: All people are equal, but being equal does not mean being the same. Equality includes having the option and opportunity to be different and to determine your own lifestyle.
Responsibility: Responsibility means not only taking action but also thinking about the consequences of your action and taking them into account. It includes being willing to share your power, knowledge and experience.
(From the Business Strategy 2010)